In the users’ sightline
Perfect reach and frequency media to touch active urban people
726 700 users per week
1 person in 5
User loyal and captive
• 6 trips / weeks
• 5 089 900 user-trips / week
• 5 minutes in the station, 20 minutes in the subway car
Benefits• Captive, exclusive environment
• Lowest cost per thousand
• Unlimited creativity
• Domination available
• Access to the underground city
• Close proximity to points of sale and services
• Target stations based on preferred profiles
Droits d'auteur Métromédia Plus 2011